Why do I need a Domain Name?
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There are several benefits to having a domain name in Kenya, including the following:
- If you want to promote your business online, you need a domain name. This is the first step in building an Internet presence. Once you have a domain name, you can build your website and start promoting your products and services.
- If you are looking for investors, it’s essential to have a domain name so that potential investors can reach your site. If they can’t find it, they will look elsewhere.
- If applying for a government tender or basically registering a new company in kenya you will be required to have an official domain for your company.
- A domain name gives people an idea of what your business is about. For example, if the company is selling computers and computer accessories online, the company should register a domain name such as www.computers4u.ke instead of www.gadgets-xyx.co.ke.
Think of a domain as the house address. Without the address, visitors will get lost.
So, if you’re trying to sell something online, you need a domain name so that potential customers can find you.
If I can paint a picture for you, a website or web application would be a house, the land the house sits on would be the web host, the streets around the house would be the internet “highway” and the house address would be your Website domain / URL.
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